Our work with Jetstar has involved the on-going development and re-design of onboard safety cards for both Australia & Japan. This project required character development and illustration along with the overall design and print production. The key challenge has been to clearly communicate the safety procedures and critical information with very little words, in line with the Jetstar branding and passing the rigorous testing and approval processes by CASA (civil aviation authority)


"We have enjoyed a great relationship with Sidedoor during the past three years.

 Sidedoor help us present our critically important onboard safety information. The products they’ve developed for us have enhanced our brand and customer experience and at the same time helped us to keep millions of our customers safe. They’ve developed an excellent understanding of our business as well as our specific regulatory requirements and deliver cleverly considered solutions. The team are flexible in the face of sometimes difficult requests, but more importantly, are very good fun to work with.

 As an airline that aims to set the standard in the low fares sector our business is lean, our timelines are tight, and our expectations are high. We demand perfection and value, and Sidedoor consistently exceed our expectations. It has been our pleasure partnering with Sidedoor."

Tom Pearson-Piper

Cabin Standards Manager, JETSTAR